The Fuji ·· The Lava Stone Toothbrush

A toothbrush built beyond the basics. The Fuji combines ultra-fine, soft precision bristles with lava stone infusion to deliver a noticeably deeper clean - while staying gentle on enamel and gums.

• Deeper clean, without aggression
  Lava stone-infused bristles help remove plaque effectively while remaining gentle.
• Soft on gums. Strong on results
  Gentle, precision-shaped bristles protect enamel and gums while delivering an effective clean.
• Precision where it matters most
  Ultra-tapered tips reach along the gumline and between teeth.
• Noticeably smoother teeth
  Leaves your mouth feeling cleaner - closer to a professional clean.
• Built for control
  Lightweight bamboo handle for a balanced, precise brushing experience.
• Hygienic & durable bristles
  High-quality PBT bristles resist moisture and maintain their shape over time.
  

At the core of The Fuji are ultra-fine, soft precision bristles infused with finely milled lava stone - engineered to clean deeper while remaining gentle on enamel and gums.
The tapered structure allows the bristles to reach along the gumline and into hard-to-clean areas, where plaque tends to build up.

The result is a cleaner, smoother mouthfeel - subtle, but immediately noticeable.
Paired with a minimal, ergonomic bamboo handle, The Fuji brings together natural materials and advanced design - turning a simple habit into a more intentional daily ritual.